Redemption Whiskey had a new product and bottle they were looking to launch - Sur Lee. In partnership with the Pereira O’Dell Agency, Mile 80 crafted a video that aimed to sell the new whiskey bottle with the same sex appeal as an apple product.
Pereira O’Dell is a full-service advertising agency with offices in San Francisco and New York. Their perspective is heavily influenced by the digital culture and focused on creating cross-disciplinary campaigns for progressive marketers. Mile 80 started the collaboration with POD in 2022 and we successfully worked together for brands like IHOP, Redemption Whiskey and Coca Cola.